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Twitter Marketing

How To Use Twitter To Market Your Dental Practice

Twitter is a powerful tool for marketing a dental practice. Yet many dentists are uncertain as to how to integrate Twitter into their marketing strategy. This half day workshop will dispel any confusion. You will not only leave with a clear understanding as to how to use Twitter to market your dental practice, you will also have the opportunity to get the fundamentals in place before you leave.

This is a practical and interactive training course that will provide you with the core skills to build stronger relationships with your existing patients and the local community and generate more enquiries. The course includes a certificate for 3.5 Hours of General CPD credits.

Who Should Attend:

Practice Managers
Dental Nurses
Treatment Coordinators

Course Topics:

Defining your Twitter marketing strategy and policy
How should twitter fit into your dental marketing strategy
Setting up and optimising your Twitter profile
Using Twitter to drive traffic to your website
Twitter search functionality – basic and advanced
Saved and repeated searches
Finding influencers in your field to follow
Monitoring your industry and competitors marketing efforts
Attaching and shortening URL links
Public tweets versus private Direct Messages
How to attract and engage Followers
Creating marketing lists and filtering tweets
Building brand awareness and credibilit
Essential third party tools and apps
Essential etiquette and good & bad practices
14 Day Follow up coaching

Practical Experience:

You are invited to bring a wifi enabled laptop or mobile device so that you can get the fundamentals of Twitter marketing set up during the workshop. We will also be tweeting live from the event and focusing to get you up and running as quickly as possible.

Workshop Leaders:

Nathaniel Schooler, GetWise Marketing Co-Founder is a prolific user of Twitter, which he uses to great effect in marketing dental businesses and generating sales. Recently running a campaign around the Dental Showcase he has picked up numerous leads from a small 7 day initiative generating 1.3 MILLION impressions click here for proof. And... Nathaniel will also be sharing this EXACT same strategy with you and help you to develop the right mindset for Twitter marketing success, to substantially grow your practice. Special Guest Presenter – TBA

Price, Date and Location:

Wednesday 21st January 2014 13.00-17.00 pm
The cost of this workshop is £347 per delegate but early bird is £297 (until end 30th Dec)
All prices include VAT
Places are limited to 16 delegates for each course so early booking is essential.
The course is located at the BDA, food will be provided.